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Franchises like Burger King and Boston Pizza voluntarily make financial performance representations to prospective franchisees.

Why it pays for franchises to be open about their performance

Disclosing detailed financial reports to a prospective franchisee is optional - and expensive. But the companies that do it are often a high-quality investment, DeGroote School of Business researchers find.
Aeroplan's recent survey on consumer habits became a scandal for the company after people complained the questions normalized intolerant attitudes about immigration and male dominance over women.

Aeroplan’s troublesome ‘purity of the country’ survey is nothing new

Aeroplan's recent survey on consumer habits became a scandal for the company after people complained the questions normalized intolerant attitudes about immigration and male dominance over women.

Doing right by employees ultimately pays off

Isik Zeytinoglu's research shows that being supportive of workers makes them healthier, more productive and more likely to stick around. Also, it's the right thing to do.

The power of points: Some consumers value loyalty points more than regular currency

Shoppers often choose to spend money and save their retail points for later, Alina Nastasoiu finds. Quite often, they don't cash the points in at all.

Why even bother trying?

François Neville unpacks why some minority groups won't seek business loans

Is the customer always right?

A study by Aaron Schat, Area Chair, Human Resources and Management, DeGroote School of Business, is investigating whether incivility by a patron would stimulate a customer service employee to seek revenge in some fashion.
DeGroote School of Business professor Sourav Ray studies how retailers decide what kind of discounts to give on multi-component electronics, like computers or cameras.

Flash sale: Why everyday electronics prices go up and down

DeGroote School of Business professor Sourav Ray explains why discounts on multi-component technology - like computers and cameras - can fluctuate wildly.

The cruel trade-off at your local produce aisle

The Seasonal Agricultural Worker Program is unbalanced and harmful to the people who do the labour we need them to do.

Jiaping Qiu is examining the human toll of corporate bankruptcy

In one study, Qiu and his research team found that corporate bankruptcy leads to a significant reduction in employee earnings. What's most surprising, he says, is how long bankruptcy affects a company in this sense.

Next steps for Business Intelligence project

McMaster is making progress in ongoing efforts to improve access to institutional data and information.
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Business students win big with plan for biodegradable Keurig K-Cups

The students won a recent case competition by taking on the amount of waste generated by plastic pods used to brew individual cups of coffee.