Demise and opportunity: Implications of the pandemic on Canadian entrepreneurship

Benson Honig, a professor of human resources and management, discusses Canadian entrepreneurs, startups and why current data on the matter may be less concerning than it appears.

By Benson Honig March 11, 2022

A photo of a sign hanging in a window that reads 'Come in. We're open'

In the face of crisis, the death of businesses becomes much more prominent for the world of Canadian entrepreneurs.

During the COVID-19 pandemic, Canadians have witnessed many startups fail due to the change of needs and environment. However, many new opportunities have also arisen due to the pandemic. Changing needs of consumers have provided new opportunities to entrepreneurs that did not exist previously. With entrepreneurship being challenging to track, data can skew towards a concerning future for Canadians. Although, this lack of data does not tell the full story of new business in this new world.

Benson Honig, Professor, Human Resources and Management, discusses Canadian entrepreneurs, startups, and why current data on the matter may be less concerning than it appears.

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